Crystal is a marketing strategist with nearly 20 years of experience in the professional services industry. For the past four years, she has managed all facets of traditional and digital marketing, communications, and public relations strategies to support Klatzkin and its professionals. In consultation with firm leadership, Crystal develops and implements marketing programs that help facilitate firm growth. Specifically, in Klatzkin’s niched industries, including real estate and construction, nonprofit and education, and more. Before joining Klatzkin, she was the Marketing Director for a Radnor, Pennsylvania-based law firm.
Crystal is an active member of the Association of Accounting Marketing (AAM) and is President-Elect of AAM’s Greater Philadelphia Chapter. Additionally, she is actively involved in several community organizations.
- Author, “The Message is More Important than the Frequency: Use the Conversion Equation to Get it Right” LinkedIn Pulse - February 14, 2020
- Quoted, "Ahead of the Curve: Klatzkin & Company Expands Pennsylvania Accounting Office in Bucks" Langhorne Times - August 2, 2018